CelebrityAccess in partnership with DIGITTO Media is now a haven for entertainment professionals because of the wide range of digital marketing and advertising strategies. CelebrityAccess is all set to prepare you to launch your brand and connect to the world in style.

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CelebrityAccess launches DIGITTOACCESS for the Entertainment Industry

CelebrityAccess in partnership with DIGITTO Media is now a haven for entertainment professionals because of the wide range of digital marketing and advertising strategies. CelebrityAccess is all set to prepare you to launch your brand and connect to the world in style.

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DIGITTO’s Dynamic SEO: Campaign Level, How They’re Formed and How We Actively Manage Them

Here are the differences between DIGITTO Media vs. freelancers, in-house teams, and other providers; at the campaign-level, of how they’re formed and how we actively manage them.


  • DIGITTO Media has an entire team of experts and specialized individuals, not just one individual, this adds up to decades of experience.
  • DIGITTO Media runs SEO campaigns using a proprietary CORE Brain Analytics technology that allows us to never duplicate actions, and create original campaigns which are custom-made unique to each site and different each month. It is not random or preset.
  • DIGITTO Media also sets minimum required resources to be met in each campaign. An individual won’t do that, which means less accountability.
  • DIGITTO Media runs campaigns using CORE Brain AI-based Analytics which is proprietary and not available to anyone else. Additionally, our SEO campaigns include content marketing, social media optimization, and social media posting.
  • DIGITTO Media has the widest available range of strategies and an understanding of over 250 factors from Google, plus our own R&D on SEO testing. 
  • DIGITTO Media has tens of thousands of established relationships and connections for blog outreach and posting opportunities we built up over a decade.
  • DIGITTO Media relies on scale, instead high margins on dollar per hour on a campaign. Thus, you go much further for each dollar spent on an SEO campaign.
  • DIGITTO Media won’t be offline or pause your SEO campaign because one person loses the internet or gets sick. Your campaigns are actively managed and backup is provided if needed.
  • DIGITTO Media has a triangular approach. Our SEO campaigns include content marketing and social  media optimization and posting to maximize the SEO campaigns performance.


We can provide all this value at competitive pricing because we reinvest annual budgets from our white label program, and allocate them to all of these initiatives.


Any reputable SEO company can provide results in a few months. Generally, we advise our customers that it will take 3 months for visible results and 6 months for more significant results. It is always recommended to budget for 6 months as search engine algorithms have over 250+ ranking factors, and picks up duration of SEO efforts and campaign consistency, (consistent link-building efforts).


To do well with an SEO campaign you have to have a team structure, invest in R&D, SEO testing, and develop proprietary tools and AI-based systems. SEO takes years of experience and over a decade of know-how to be able to compete against your competitors. We have what it takes to take you where you want to be. 


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The days of hiring freelancers for your entire SEO marketing campaigns are over and…

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An Honest Review On Is It The Right Choice For Your Website Upkeep?

It’s hard not to fall in love with, the site has a charm from the outset that is only compounded by the incredibly thorough and valuable service they provide. The site is emblazoned with images of a superhero and this may be one of the rare cases that the marketing matches the product.

An Honest Review On Is It The Right Choice For Your Website Upkeep? tips seo DIGITTO 2018 SEO is an SEO expert, it looks at every aspect of your website and tells you precisely how to optimize it. Whilst it might not be as glamorous as saving damsels in distress, is definitely a superhero when it comes to SEO. What helps Ryte stand out above the competition is the detail it provides. Most every SEO software package and analysis will point out where your website is making a mistake and what parts need upkeep or maintenance to improve, some will even tell you how to do that, Ryte is one of the few that explains why. That may sound like a small thing but it’s huge, Ryte wants to teach you to be better, it wants to help you understand and genuinely improve. Other services either assume you’re too stupid to understand or deliberately want to keep you that way so they can keep selling you their services.


Ryte is an acronym for Reach Your Targets Efficiently; it’s the brand’s mission statement and a measure of the service. They position themselves as much as a mentor as they do a tool. That said the data and service they provide is second to none and it’s all browser-based, no need to download. Whilst they will provide detailed analysis on the tech side of the site and how you can improve, secure and update your website they also provide a service that looks at the content of the site helping you to create a stronger presence and building on your skills as a writer by teaching you what to make note of.


Did you ever hear of Superman charging the people he saved from that burning building? No? Me neither. This is the thing that most positions Ryte as an actual superhero. The basic service is completely free. You can head over to right now and start using it to manage and optimize your site at no charge at all. There are however a few restrictions as to just how much you can do and the premium service comes in at $119 a month. Whilst it’s not the most expensive on the market, it’s not the cheapest either, the quality of the product still makes this incredible value though.


An Honest Review On Is It The Right Choice For Your Website Upkeep? tips seo DIGITTO 2018 SEO

All in all, is a product, brand, and service that genuinely seems to want to help the little man stand out on the internet. It can equip you with all the tools you need to make sure you’re doing everything to improve your ranking. For beginners or veterans alike there is a wealth of value to be taken from the free service and after you’ve seen what they can do the premium product is there to take you from super to godly.



  • Basic service is free of charge
  • Browser-based and incredibly easy to use
  • Thorough analysis with an in-depth explanation of why and how to improve your site



  • Whilst utterly charming might not be the most professional service to showcase to clients

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Marketing Companies Continue To Join DIGITTO Media’s Free Partner Program

Many marketing companies rely on our partner program (like clockwork) for the delivery of effective services, results and timely reports. Our partners close more deals, grow more businesses, improve client satisfaction, and scale their company risk free without hiring any additional overhead.


The program is 100% free and is designed to build more business opportunities for our partners. It does just that, allowing marketing companies, paid-ad professionals and entrepreneurs to resell affordable and effective marketing solutions. We provide real value and residual income for our partners and we will explain how we do it.



  • Paid-Advertising Specialist (Facebook Ads, Google Ads, etc)
  • Search Engine Optimization Companies (SEO)
  • Internet Marketing Companies/Professionals
  • Website Developers and Web Designers
  • Affiliate Marketers and Webmasters
  • Content Marketers


Even entrepreneurs without marketing backgrounds (or experience) partner with us. They learn the basics and become glorified project managers.



Earnings from our DIGITTO Media partner program are reinvested back into research and development and proprietary tools; such as our Core Brain analytics technology. This allows our company to keep costs low and our services effective. The lower our costs are, the more margin opportunity for our partners.


We also use all top tier tools recognized in the industry. Our CORE Brain analytics is proprietary technology developed over the last 5 years, utilized by our team, which includes deep site analysis, advanced keyword management technology, and A.i-based systems that exist nowhere else.


We do not wait for third-parties to update their software, nor do we wait on our competitors to find more effective techniques so we can copy them. You can bet the best techniques are not going to be shared by your competitors via an online blog, anyway. If you do not invest in your own tools, nor have the funds or resources to grow, then we are a perfect fit. Make it simple and partner with us! 


If this is not enough, there is more. All of our partners have access to our exclusive member’s resource portal. Our portal is updated frequently and has tons of resources to help our partners become marketing powerhouses. It’s also 100% free!


To help you close more deals, we also provide free preliminary website audits, overviews and recommendations for you to provide to your leads. We brand them with your logo.



  • White Paper On All Services
  • White Paper For Our Partners Clientele (helps educate clients on each service) 
  • Rebrand Ready Marketing Presentations (rebrand and present to professionals in a corporate setting) 
  • Rebrand Rebrand Proposals (start today by rebranding and adding your prices to our proposal templates)
  • Study Guide & FAQ’s (allows partners to find answers and respond quickly to client emails) 


The Study Guide & FAQ’’s is a resource on its own. Our members usually find what they are looking for in this document. Further questions can be raised to our support teams.



SEO companies primarily partner with DIGITTO Media to assist with workload so they can continue to take on new clients, others have transitioned all projects to us so they can focus solely on their clients throughout the day. DIGITTO Media handles all operations of orders, updates and reports. Companies who partner with DIGITTO benefit from our proprietary tools and resources mentioned above, which takes the stress off companies trying to win the race in a competitive industry.



You may want to consider our program if you focus on a specific paid-advertising service such as Facebook Ads, Google AdWords, LinkedIn Ads, etc.


Many paid-advertising specialists vend with us in order to provide an overall strategy for their clients. Although paid-advertising is effective, it is an advertising campaign and not an overall marketing plan. Marketing is several strategies, efforts, and advertising campaigns wrapped up into one overall marketing plan.


Business owners are becoming more aware of marketing vs paid-advertising. Many understand that amcombination for an overall marketing strategy is what is needed for long term success. We not only help our partners fill this gap, but we also educate along the way. Content Marketing and Social Media Posting is also included in our SEO packages which is a 3 for 1.


With us, you will help clients grow and provide them the best hands-on service, so it’s a win win. Each new client you bring on you will learn new services and become a more knowledgeable business owner, then it becomes natural to you. We will help you build more business opportunities than ever before.


Do not lose another client just because you could not (or chose not to) offer a variety of services to your clients. Because of these reasons and more, many people opt for white label using DIGITTO Media’s partner program. You can offer the best SEO services for the best price, offer your clients hands-on support, and so much more! CONTACT US


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A successful business owner always prefers to work with the best SEO techniques so that business volume along with high profits can be achieved. If you are searching for creative and latest business opportunities then White Label SEO Service can provide multi fold options to any enterprise.

What is White Label Service?

In simple terms, white labeling or white label branding is one of the recent but most advantageous marketing and manufacturing technique in which services as well as products are produced by one company but they are delivered to the market by another company and they make it appear as like their own product.

Who can take benefits from White Labeling?

  • Affiliate marketers as well as webmasters.
  • Website designers and developers.
  • Web agencies or internet marketing service providers.
  • SEO service providers.

How to reap benefits from White Label SEO Services?

White label SEO service comes with lots of benefits and this technology is capable enough to boost your profits to a large extent. Ways to take benefits from White Labeling:

  1. Easier to Brand:

Such type of businesses can be more beneficial in cases where you embed some creative ideas into its branding and add some latest features to your business. Generally, white label services are ready made as well as fully integrated so that their branding becomes much easier. The plus point is that you simply need to add some creative features into it.

  1. Makes customers happier:

Success of a business is measured in terms of satisfaction level of customers connected to it. White labeling provides the simplest and easiest path for customers to reach to your service terminal. Try to use those marketing solutions that can attract large number of users and make some improvements over your services as well as products so that efficient solutions can be developed.

  1. Save time and Money:

It is more difficult to develop some product from ground level and it also demands lots of expenditure. White label services provide best solution for low cost business development whereas returns are much higher.

  1. More time to focus on business competency:

When you work with white labeling services, there is no need to waste your time on development tasks at stretch level. You have smart solution to boost your areas of expertise in marketing and customer relation development. It helps to boost your performance in the market and one can easily meet targeted deadlines with higher customer satisfaction.

All you need to do when you have White label SEO services is to make some efforts for marketing and deliveries. Product development is managed by other companies so it brings the best opportunity to business owners to add some creative and unique features into end products and make your customers happier. There is no initial investment, your service task is limited to pick, advertise and deliver as per interest of users. You have total freedom to adjust price of your services and products as per your choice and can also add discount offers to attract large number of users.

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6 Steps to Building a Successful Online Drop Shipping Business

For new entrepreneurs, drop shipping is an extremely popular business model, especially Gen Zers and Millennials. This is due to internet marketing skills far outweighing financial capacity. Since you don’t need to stock or handle the items you are selling, it’s possible to start a drop shipping business with limited funds.


DIGITTO media is a vendor for SEO / marketing agencies and web development firms. They deliver websites at the most affordable price points. When marketing is needed, you can be set up with their exclusive cost reduction marketing. This is a new program DIGITTO began to help new startups scale on a very tight budget.


An e-commerce website that operates a drop shipping model purchases the items it sells from a third-party supplier or manufacturer, who then fulfills the order. This not only cuts operational costs, but it also frees up your time to focus all of your efforts on customer acquisition.


If you are ready to start a business that can compete with retail giants, and do so on a limited budget, then follow the six steps below. While it doesn’t take a lot of startup funds to launch a drop shipping business, it will require you to hold off on a few episodes of your favorite TV shows.


STEP 1: Select a niche

The niche you select needs to be laser-focused and something you are genuinely interested in. A product range that isn’t focused will be difficult to market. If you aren’t passionate about the niche you select, you will be more apt to becoming discouraged, because it takes a lot of work to successfully scale a drop shipping business. Here are some points to consider when selecting your niche:


Seek attractive profits. When you are running a drop shipping business model, your focus is on marketing and customer acquisition, so the amount of work required to sell a $20 item is essentially the same as it would be to sell a $1,500 item. Select a niche with higher-priced products.


Low shipping costs are very important. Even though your supplier or manufacturer will handle the shipping, if the cost is too high, it will act as customer repellant. Find something that is inexpensive to ship, as this also gives you the option of offering free shipping to your customers and absorbing that cost as a business expense in order to attract more sales.


Make sure your product appeals to impulse buyers with disposable income. When you are focused on driving traffic to your website, you want to experience the highest conversion rate possible because most visitors will never return. The products you are selling should trigger impulse buys and appeal to those with the financial ability to make a purchase on the spot.


Make sure people are actively searching for your product. Have a team run keyword research on some common search terms related to your potential niche. If nobody is searching for what you are planning on selling, you are dead in the water before you even begin.


Create your own brand. Your drop shipping business will have more value if you can rebrand whatever it is you are selling and pass it off as your own. Look for a product or line you can white label and sell as your own brand with custom packaging and branding.


Sell something that isn’t readily available locally. Pick something your customer can’t find down the street. That way, you become more attractive to a potential customer.


STEP 2: Perform competition research (we can help)

Remember, you will you be competing with other drop shipping operations as well as retail giants like Walmart and Amazon. This is where a lot of potential drop shippers go wrong, because they look for a product that has little to no competition. That’s a sign there isn’t demand for that particular product.


There are many reasons why a product might not have a lot of competition, like high shipping costs, supplier and manufacturing issues or poor profit margins. Look for products that have competition, as it’s a sign that there is a high demand and the business model is sustainable.


STEP 3: Secure a supplier

Partnering with the wrong supplier can ruin your business, so it’s important that you don’t rush this step. Conduct proper due diligence. Most drop shipping suppliers are located overseas, making communication extremely important, both in terms of response speed and the ability to understand each other. If you are not 100 percent confident in the communication abilities of a potential supplier, move on and continue your search.


Alibaba has become one of the largest online resources to identify and communicate with potential manufacturers and suppliers. Make sure to ask a lot of questions and learn what their production capabilities are in the event that your business grows exponentially. You want to be certain they have the ability to scale with you.


Try to learn from other entrepreneurs who have walked this path in the past. There are plenty of information sources available, from business and tech blogs to this subreddit about drop shipping. It’s a popular topic that can help you avoid costly supplier mistakes.


STEP 4: Build your e-commerce website

The fastest way to launch a website that supports a drop shipping business model is to have a professional development company to build you an e-commerce on a WordPress plaform. Shopify is okay too, but WordPress will allow your company to be more flexible and scale quickly.


WordPress will also save you time and money in the long run and is a great platform for SEO Marketing. If you have a dropship business, you will need customers. You don’t need a tech background to get up and running, DIGITTO media is a vendor and they will help you scale your company at the most affordable cost and help you increase sales.


Even if you don’t have a sizeable budget DIGITTO can make it happen. Once you are established and the revenue is coming in, then you can explore additional website customization options.


STEP 5: Create a customer acquisition plan

Having a great product and a website is great, but without customers looking to buy, you don’t have a business. There are several ways to attract potential customers, but the most effective option is to start a Facebook ad campaign.


This allows you to generate sales and revenue right from the start, which can contribute to quick scaling. Facebook allows you to place your offer directly in front of a highly targeted audience. This gives you the ability to compete with the largest brands and retailers immediately. The best platform to use also depends on the product. Sometimes it’s best to run an SEO campaign with a complementary service like Google Ads if the product has a higher price tag. This is because people are actively seeking your products on Google, rather than Facebook where they are trying to see friends and family.


It is important to think long term. Search engine optimization and email marketing should also be a focus, or you can supplement email marketing with Content marketing. DIGITTO media like to set up turn-key items for customers so email marketing can be set up and ran by the client (you) at no cost. You then collect emails from the start and set up automated email sequences that offer discounts and special offers. It’s an easy way to leverage your existing customer base and generate revenue without additional advertising and marketing spend.


If it is a pricier product you are selling then content marketing might be a good way to earn your customers trust. This is a great way to educate people about your product and re-educate those who are interested in your product. DIGITTO media does this with affordable marketing copy.


STEP 6: Analyze and optimize

You need to track all of the data and metrics available to grow your business. This includes Google Analytics traffic and Facebook conversion pixel data, if that is your main customer acquisition channel. When you are able to track every single conversion — to know where the customer originated from and what path they took on your website that eventually led to a sale — it enables you to scale what works and eliminate what doesn’t.


You will never have a set-and-forget advertising or marketing solution. You need to constantly test new opportunities and fine-tune current campaigns, which allows you to know when to optimize or shift campaign spend.


You may not have time for this…but with DIGITTO, you will realize that you can go a lot farther than you think.

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Screaming Frog, a UK based marketing Agency, released the SEO Spider in 2011 as a sophisticated web crawler designed to be used by experienced SEO marketers for SEO analysis. Fast forward to 2018 and the SEO Spider continues to be one of the top tools in the market today for SEO Technical Audits.



AN IN DEPTH REVIEW FOR THE SCREAMING FROG’S SEO SPIDER TOOL spider tool seo company seo screaming frog orlando seo best seo orlando  SEO Spider is a website crawler that allows you to crawl websites’ URLs and fetch key onsite elements to analyze onsite SEO. It basically, “spiders” links, images, CSS, scripts, and apps on websites like a search engine for the purpose of onsite SEO evaluation.



  • The auditing redirects enable you to seamlessly integrate migration with relative ease. For instance, SEO Spider enables you to upload your old URLs list, crawl them, and follow any redirect chains, until the final target URL is reached; and generate the data onto a single report for viewing.
  • The Crawl Path report enables you to identify exactly how the SEO Spider discovered a URL or how to view the “in links” to a specific URL
  • The SERP snippet emulator enables you to edit page titles and meta-descriptions directly in the SEO Spider and these changes are saved automatically but you can continue to edit them until you’re ready to export.



AN IN DEPTH REVIEW FOR THE SCREAMING FROG’S SEO SPIDER TOOL spider tool seo company seo screaming frog orlando seo best seo orlando

SEO Spider comes in two versions, one free and the other, a renewable paid a license for GBP 149 yearly. The free version enables you to crawl up to a limit of 500 URLs and offers:


  • Locating links, redirects, and errors
  • Analysis of page titles and metadata
  • Reviews of meta robots and directives
  • Audit of href lang attributes
  • Finding duplicate pages
  • Generating XML sitemaps



The paid version offers all of the above with no crawl limit and additional features including:


  • Crawl configurations save, and re-uploads
  • Custom extraction
  • Custom source code search
  • Google analytics
  • Search console integration
  • Link Metrics Integration
  • Rendering ( Java Scrip)
  • Custom robots.txt
  • Store and view raw and rendered HTML
  • Free technical support



The SEO Spider is fast and powerful with options that are exhaustive. There isn’t much that this application cannot do.


Extensive FAQs and a User Guide for SEO Spider are available for general troubleshooting on the Screaming Frog website. Technical online support is also available for paid users.


In terms of cons, for everything that SEO Spider offers, the drawbacks are less to none. It certainly doesn’t have the most user-friendly or intuitive interface so there is a steep learning curve for newbies. And, in what can be bummer for some users, the paid license needs to be renewed yearly. The SEO Spider is also currently available for download as a desktop version only on PC, Mac, and Linux.


SEO Spider rates highly on both performance and delivery, and is, therefore, an exceptionally useful tool for advanced marketers.







User Guide:


Pricing Plans:

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Writing for your e-commerce site can be fun and exciting, or a major burden.  We’ve put together this guide to help you write specifically for e-commerce.  Some of you might be depending on blogging alone to earn revenue from your website, while others of you want to earn money selling products and services.

Why not combine the two and get the best of both worlds?  Blogging is not so great in the short term for making money quickly, but it can be a very satisfying experience, especially if you enjoy expressing your thoughts.  In the long run, you’ll find it can generate lots of returning visitors.


The great thing about an e-commerce store is that for every product sold, you earn profits right away.  It’s the quickest way to earn REAL income on the web.  By combining blogging and e-commerce, you can create a synergy between them like no other.


Use blogs to promote and generate loyal fans for your products and services, and engage with them for the long run.  In the meantime, your product sales allow more people to discover your blog and form a deeper connection with you.




For many online stores, e-commerce becomes a one way interaction for customers, leaving it up to them to decide the value of your store.  Don’t let this happen by creating a two-way connection between you and customers beyond just another phone call or email.  Blogs serve a greater purpose to help educate and inform visitors of events around your business, your product value, answers to common questions, and most important of all, to help build trust with customers.


Someone recently asked what to do if they are not good at blogging?  We start by approaching this in the same manner as we approach customer service calls and email support.  We evaluate what we should be doing.  As long as you are professional and provide the information others need, it makes no big difference.


What You Should Do in E-commerce Blogging


  • Bring passion to your products and services: Show that you are involved in the industry for the long haul and write about all the ins and outs of your product or service will help you grow to become an authority in the business.


  • Educate customers by providing tips and advice: Learning is the key.  Provide extra help by educating readers on features and your industry in general to help
  • customers know more about the product.


  • Feature a product or product group: Write in depth articles about a particular product or group of products at “monumental occasions”.  For example, the product or service is new, on sale, graced with special features, a limited edition item, or simply because it’s Tuesday.


  • Provide deals and free offers occasionally: Every loves a good deal, and special offers and deals that arrive on occasion provide a reason for visitors to be excite and share out your goods and services.


  • Link to your products: Provide links to your products and services when you mention them in your blog


  • Link to your other articles: Provide links when you mention a past article on your blog


  • Respond to individual customer questions: Let visitors know that you are an active participant. Provide answers to customers’ questions directly in comment replies when they ask about your products and services.  Point out any references or Q&A pages they can view.


  • Get the most out of…: Provide use cases for your products that are geared to those who already own your product.


When it comes time to writing your blog, it’s as much about what you should do as it is about the form and manner in which it is written.  In the next segment, we’ll focus on how you should write your e-commerce blog.  Let us know of your e-commerce blogging experience!




Writing your e-commerce blog requires that you develop a writing style and tone that fits your audience.  Even beginning writers can achieve this with little effort since blogs are their best when the writing style is casual.

As a matter of fact, when e-commerce bloggers write and express their uniqueness through their blog, it only helps make their content more interesting to readers.  Add a bit of humor, excitement, or wit to your blog and experiment with what fits your personality and is appropriate for your readers.  Develop a sense of what appeals to your customers and follow these general e-commerce blogging principles below.


How You Should Write Your E-Commerce Blog


  • Be friendly: Stick to a good web etiquette, and give visitors a reason to want to talk to you via comments.


  • Excite and surprise occasionally: Make your blog enjoyable to come and visit often.


  • Use Paragraphs: Use paragraphs and make it easier for readers to view and understand your key points.


  • Repeat yourself if necessary: Repetition is a positive thing.  Consistently remind people, especially if a particular topic hasn’t been mentioned in a while.


  • Use the language of your audience: Are you selling music?  Can you relate to the fans of your product?  Step into the shoes of your audience will help you understand their perspective.


  • Use Photos: A picture is still worth 1000 words.  Insert photography in between text to make your articles vibrant and memorable.


  • Use bullet points and numbering: Lists help provide clarity and define key points at a quick glance.


  • Separate sub-topics into segments:  Use headers to separate sub-topics so that readers (and search engines) can quickly reference your content.


  • Proofread to check for spelling and grammar.


  • Set your article aside for a few days: (If you can afford to wait.) Give yourself time to read it again.  It will help you gain a new perspective if you are not confident about publishing the content right away.


Blogging is a great way to reduce the distance between you and your customers.  In the following segment, we’ll focus on examining the most important types of contents to provide on your e-commerce blog.




Your e-commerce store is an opportunity to reach out to your customers, and with blogging, you can drive about 50% more traffic to your site than without one.  Blogging on your e-commerce store means a lot more than simply advertising about your company or its products.  Provide content that would be valuable for your readers to help them understand your industry will go a long ways for your business.

Keep these key points in mind when considering the type of content to write:


  • Think about your target audience and what general searches they would be looking for that’s RELATED to you industry (but not necessarily in your industry).


  • Take advantage of popular trends on the web and write about the topic while they are hot.  Google Trends is a great resource to discover trending topics.


  • Think about what will help or make life more efficient for your audience.


  • Review the traffic to your e-commerce blog to figure out what has worked and what hasn’t.


What Content to Provide on Your E-Commerce Blog


  • Provide general information on your product or industry: Write about topics that would seem like second nature to you, but your customers would find valuable.


  • Tutorials: Show how-to’s and do-it-yourself on general everyday items or through the use of your product.


  • Provide product and service examples used in real life: It may take some effort to document, but it could be well worth it if you have a story or experience to share.  It may even go viral if conditions are right.


  • Explain Common questions and answers in detail: Draw out common questions and explain them to help visitors learn.


  • Make product comparisons: Point out the competitive advantages of your product or service.


  • Interview customers who have shopped through you: Post reviews and experiences by people who have been your customers in the past.


  • Provide exclusive “behind the scenes” photos: Share photos of the product in development, different angles, or places you had to go just so that you can provide the perfect product.


  • BONUS: Provide how-to videos: Let visitors hear, see and learn directly from you.


  • BONUS: Provide customer rewards: Provide coupons and other incentives for loyal customers.


Experiment with what kinds of content works for your visitors and mix it up so that your content is always interesting to view.




There are content that you should avoid putting in your blog for the sake of holding on to your visitors.  As we have to remind ourselves from time to time, the reason to have a blog on an e-commerce site is so that you can provide your unique perspective on the world around you and attract visitors.


Writing about your opinions is not about if people will agree or disagree with you; the real question is, did you capture your audience enough so that you’ve caught their attention.  Make your store a thought provoking and memorable experience through maintaining a positive energy on what you write, and you’ll establish a loyal following that is willing to return.  On the other hand, there may be content lingering on your blog that’s having the opposite effect.


Visitors can be especially weary of following a blog that belongs to an e-commerce store.  Your goal is to make your store’s environment be friendly and welcoming to all visitors.  Your blog plays a big part in helping you gain customer trust and develop your fan-base.  Have a look at the list below and check to see if your e-commerce blog contains any of these issues.


What You Shouldn’t Do in E-Commerce Blogging


  1. Over the top selling: Too much focus on the product and not enough on valuable content.  Instead, learn how to create great content for your blog.
  2. Non-stop deals: Deals that no longer are deals because everyone has accepted the discounted price.  There’s no point for someone to click on your discount if they know it’s always the same one.
  3. Responding to individual customer issues: Back and forth responses to individual issues that bear no impact to others, and only create a negative environment for your store.  This only causes spectators to misinterpret the issue and question your customer support.
  4. Copy & paste product/service descriptions: Posting what viewers could have otherwise gone to the product page and see the same content.  Instead, provide a link or use quotations and reference the source.
  5. Duplicate content: Word-for-word re-posting of the same content as another on your store or someone else’s blog.  Not only would there be copyright concerns, search engines penalize for duplicate content, and thus, will also decrease your search rankings.
  6. Posts of no value: Lots of words but too shallow or vague. Create value from your articles and give others a reason to share it.
  7. Broken links: Check to see if your posts have any broken links or photos such as from moved pages or external sites.  Let both users and search engines know that your site is active and well maintained.

Today, blogging is an important piece of your online business.  If you have any of the above issues on your e-commerce blog, it could mean that you are losing valuable traffic and sales opportunities.  Consider the necessary changes to the type of content on your blog.




Having a blog on your e-commerce store could be the change in your e-commerce business that leads to success. In this final part, we’re going to put it all together, and provide tips on how to best manage your time blogging when you have so many other items to take care of for your business.


For instance, is blogging a higher priority than other forms of promoting your store or making it look better?  What do you do if you find yourself spending too much time blogging and not enough time for anything else?


First, plan out a schedule.  Don’t tell yourself that you are going to blog 7 days a week, when it takes you 2-3 hours to create one.  You’ll end up burning yourself out, and risk losing valuable time needed to build the other parts of your e-commerce business.


If you are a light blogger or have never blogged before, plan on writing only 2-3 articles per week at the most.  Pace yourself so that you are not writing 3 articles in a row.  Let 2 of them be short articles, and one be a longer one (300 words or more).  Don’t forget that photos and videos mean as much to the content of your article as text.


Don’t worry if the first few articles (any amount under 20) take you a long time to publish.  With practice and persistence, your writing will improve in quality and efficiency.  It doesn’t matter if the first few articles are not up to the quality you’d like them to be.  Very few people are going to see them anyhow.  After you’ve written about 50 or more, people are going to start paying more attention.


How Much Time to Spend Blogging for E-Commerce


Blogging for e-commerce is a value-added promotion for your products and services, balance your time between store operations and writing.


  • Slow writers: Are sometimes the best writers because they put a lot of thought into their writing.


  • Writing once a week is better than nothing.


  • Writing once a month is STILL better than nothing.  (Use a reminder to help you remember to write something.)


  • No one says you can’t write a 15 minute quick-blog between your in-depth articles.


  • No one says you MUST write at least once a day.  (Don’t get burned out writing.


  •  Remember, blogging is more like marathon running rather than sprinting.  You’ll need to be resourceful for the long haul.)


  • If you have a mental block, then it’s time to take a walk.


  • If you’re “in the zone“, don’t stop writing, you can always segment your writing into different blog topics later on.


  • If you’re A.D.D., then write every time you think of something cool and interesting before you forget.  (For your business that is…)


Never say to yourself that what you write doesn’t matter.  Your writing is just as important to society and others in e-commerce as the next writer.  Most of the time, it’s because the 1% writes and the 99% consumes, and so those that write keep getting better and better.


The sooner you get into the game and start writing, the more likely you will improve your writing, and attract visitors to your store.  In today’s world, you also have multiple platforms and devices to choose from.  Draft a blog while at the airport, and then finalize it when you get home.  Write your ideas in bullet points on your phone, and then expand on them later.  You can make a profound difference to your e-commerce business.


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