The revenue from the global media and entertainment industry is set to reach $2.2 trillion in 2021, according to estimates by the PricewaterhouseCooper (PwC). But it would be a shame if, after spending months or maybe even years working on your new musical masterpiece, its impact did not live up to your expectations. You could get some downloads, a few hundred views, and plays, but in essence, nothing to help your musical career! If you want to avoid this, you need a real marketing plan to create anticipation among your fans so as to have a successful launching, engagement… and what more? Sales!
We know that with hundreds of new albums and EPs coming out every day, the competition is tough to capture the attention of your fan base, as faithful as it is. At DIGITTO Media, we understand this. This is why we partnered with the largest entertainment database and resource in the world, CelebrityAccess. Together we infused our expertise and vast connections to create DIGITTOACCESS, an exclusive entertainment marketing agency focused on your brand.
Therefore, you have come to the best place possible and we will provide several communication strategies to implement in order to promote the release of your new album or EP. This will serve to interest your fans, attract their curiosity and ensure that your album, tracks, EP’s will continue to sell over time. But first, what’s entertainment marketing?